Why People Take What You Give for Granted

Why People Demand More When You Give More

I made a little observation lately while attending to my goats 🐐 and sheeps 🐏 🐑 in my farm. And I realized that no matter how much I give to them, they don't hesitate in making that irritating Baa each time they see me. Bleating sounds all over the air waves as if they know it disturbs me and if I don't give them what they want, they will keep it up. It feels like I threat. 

How Scarcity Restores Appreciation 

I have noticed this once too many times in humans behavior as well, and so I decided to make a little research about it, and what I found was an eye opener and mind blowing. So I decided to share with you below 👇

People often get used to whatever they receive, because when someone keeps getting help, gifts, attention, or support without limits, it becomes normal to them. 

The Cost of Constant Giving

After a while, they stop seeing it as kindness, they see it as something they deserve. And when that happens, they start asking for more, because the first “more” has already become their new normal.

But when someone doesn’t have something for a while, even a small act of help feels big. Hunger makes a little food taste like a feast. A long dry season makes the first rain feel special. It’s the same with people, and animals. 

When there’s a gap, when someone hasn’t received anything for a while, they naturally show more gratitude, because they understand the value again.

To put it simple is to say, people adjust fast. When you give too much without limits, they see it as normal, and when you step back a bit, they remember the value of what you bring.


When Generosity Becomes Expectation

Why People Take What You Give for Granted


If you were wondering what's going on like me, asking if truly people or animals in general are really insatiable. Then you're right, people can be “insatiable.” 

When generosity has no limit, it becomes expectation. And because of how our brains work, that thrill of giving starts to feel ordinary, so the more you give, the less they seem to appreciate it.

Sometimes, when you give and give, people stop seeing it as kindness. They start feeling entitled, like what you offer isn’t a gift, but something they deserve. 

Below 👇 are list of what’s really going on:

  1. Hedonic Adaptation
    Humans get used to whatever we receive. Psychologically, it's called “hedonic adaptation” the more we have, the more we take it for granted.

  2. Sense of Entitlement
    Some people grow a mindset that they should always be given more. In psychology, entitlement is when someone believes they deserve special treatment or resources without having to earn them.

  3. No Limits, No Boundaries
    Whether someone was spoiled as a child or never had to face “no” as a kid, they might never learn to accept boundaries.

  4. Dopamine & Validation Loop
    Getting things triggers the brain’s reward system. Over time, the constant “payoff” reinforces the idea that they should always receive more, making entitlement feel normal.

  5. Scarcity Makes Things Valuable
    When something is scarce, like help, gifts, or attention, people value it more. But once they always get it, its value drops in their eyes.

  6. Low Gratitude, High Demands
    Because of entitlement, gratitude fades. People believe they’re owed things, so they don’t feel the need to show real appreciation.

  7. Reciprocity Breaks Down
    Normally, there’s this social rule: when someone gives you something, you should give back in some way. But with constant giving, this breaks down, the receiver starts expecting without reciprocating.



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